In this episode of the Design and Construction Marketing Podcast, I have an in-depth conversation with Laura Ricci, the author of The Magic of Winning Proposals. I write about this book a lot on HelpEverybodyEveryday.com. I regard it as THE “how to” book on proposals. Talking to Laura just reinforced my belief that this lady […]
February 12, 2012 by 6 Comments
Proposal Development Secrets: Win More, Work Smarter, and Get Home On Time
Remember I said there was something exciting I was working on. It’s officially here, and I want you to be the first to know about it. Before I tell you all about it, let me give you a little background. What I’ve Learned About Proposals I believe my experience in the world of proposals to […]
February 7, 2012 by Leave a Comment
What If You Were A Proposal Superhero?
Many of us spend a great deal of our time developing proposals. I think the majority of us are pretty good at putting them together. We have learned from others, read the books, and attended the presentations. We all know the best practices. As children, we all knew superheroes. Normal people who were either bit […]
February 22, 2010 by 1 Comment
Conduct AEC Market Research You Can Be Proud Of
Research is just one of those activities that most marketers don’t like doing. But many will agree it is also one of the most critical marketing tasks. Maybe research gets a bad rap. Let’s not think about research as simply crunching numbers, there is a purpose to it. If you are not basing your marketing […]
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